Case Study: Residential Remodeler


Residential Remodeler facing economic downturn and home construction is declining.


Marketing Management Solutions:

  1. Reviewed and revised marketing plan - shifted ineffective advertising to more effective campaigns integrated with website
  2. Developed PR campaign around Green Building initiatives, which was published locally
  3. Developed and implemented a direct mail campaign (postcard) to a targeted outside list


Eight new remodeling projects awarded within two months!